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Person wearing a black bikini and large sun hat against a bright blue sky.

Not a miracle...

Woman in black bikini standing on a white staircase against a blue sky

Just made for YOU.

Rethinking Swimwear

Our bodies are constantly changing, but we never stop being ourselves. We deserve swimwear that embraces the natural changes of our amazing, capable bodies while allowing us to express ourselves fully & comfortably...

Two women wearing matching swim outfits with a plain background

20 pieces, 100+ looks

We understand swimwear is not ‘one size fits all.’ Our collection is comprised of interchangeable & customizable pieces that allow the wearer to build their own “Swim Outfit” to fit their individual needs.

Woman wearing a maroon swimsuit with a beige background

Engineered Comfort & Fit

This isn’t shapewear, nor is it flat pieces of fabric. All of our pieces include contouring that follows a woman’s natural shape. No more squeezing or riding up- just smoothing comfort you’ll want to live in.

A mature woman lounging on a pool float in a pool

rich radiance

The Sunset Collection

Rich, warm tones brighten the skin, while painted stripes draw the eye in all the right places. Luxurious Bordo masks like traditional black, yet is softer on the skin.

Get the look

Woman wearing a colorful outfit standing against a white brick wall.

Get the look

Woman wearing a sheer top and blue swim bottoms on a beige background

Cool Luxury

The Sea Marble Collection

Sea Marble takes us to the depths of the ocean, flowing abstractly like its currents. Deep Blue Stone grounds our palette and offers yet another alternative to black that looks radiant on most skin tones.

Classic Elegance

The Black Geo Collection

Black & White combine to create a classic look. Geometric shapes add an edge to timeless silhouettes, nodding to our past and embracing the new.

"The [pieces] are perfect! My husband said it's probably the best suit he's seen me wear in a long time."

– Rachel

“Went to the grocery store in my jogger set. Two girls said they LOVED my outfit. Sure was an ego booster!”

– Liz

“My favorite outfit! So nice to have a suit that covers (and flatters) my butt for once.”

– Chantee

Stephan Rabimov

"As its name suggests, Serotone Swim is dedicated to making women feel good in their swimwear—no matter their age or shape. After witnessing her mother struggle to find flattering swimwear while going through menopause, founder Sarah Blaser wanted to create a brand that celebrates women’s diverse and ever-changing bodies without compromising on style or sustainability. Her debut collection for Miami Swim Week delivered on that promise, with flattering cuts and tasteful cover-ups in vibrant yet sophisticated prints."

OK! Staff

"...Serotone Swim, HeartGlass, and Californium Supply Co. took over the runway with these standout designers showcasing eye-catching, print-forward swim and resortwear collections that celebrated individuality, movement, and modern beach glamour."